Design research

Uncover powerful insights that drive positive change, with people at the centre.

The more you know about a problem the more likely you are to create services, products and content that can help to solve it. Design research can help your organisation to understand the world it operates in, the people it operates for and how best to serve them. 

We take a tailored and flexible approach to design research. We develop a research plan and objectives with your input, and use a variety of qualitative and quantitative techniques, such as user interviews, contextual observation, reviews and audits, stakeholder interviews, co-design workshops, web analytics, surveys, questionnaires and polls to help inform your decision making and remove the risk of assumptions. 

01

Find and speak to your audience

We can identify the users, community groups and lived experience experts you should be speaking to and facilitate the conversation in workshops, focus groups, and interviews. We’re experienced working with different age groups, nationalities and abilities.

02

Test products and services

Testing with your users regularly during the design, launch and review phases can give insights on how to improve existing experiences and show you opportunities to improve new ones.

03

Present insights and recommendations

Once we’re done researching we can synthesise research, pull out key insights, provide technical recommendations, show how they can inform your project or your roadmap and present everything to your organisation in clear and tangible ways.

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